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Marketing Women’s Health Clinics: Now More Digital

Women’s health clinics are particularly attuned to the digital sphere in terms of their marketing. Women, naturally, ask more questions than men, and they are, generally, better equipped with vocab and verbosity. This means that the age of search engine optimisation serves women extremely well. When a woman is seeking a suitable health clinic for her …

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Conversion Rate Optimisation: Is Your Contact Us Strategy Wrong?

We all know the first step in digital marketing is getting people to be able to find your website when they are searching for the products or services you are in the business to provide. If content is king, then conversion is queen. It’s hard enough work, and expensive enough on SEO or AdWords, just getting people …

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Cosmetic Dentistry Marketing: A Smile Is Worth A Thousand Words

Cosmetic dentistry has received its fair share of the spotlight turning it into a very much sought after service in the present. This is quite apparent as many dental clinics today provide cosmetic dentistry as one of their services. For those who are not familiar with the practice, marketing plays a very huge role in …

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Blue Collar Digital Marketing Vital For Pest Control, Cleaners & Locksmiths

Blue collar industries are slowly but surely catching up with the latest innovation with them integrating their services over the internet and at the same time, shifting some of their attention in the online community. Be it pest control, cleaners, locksmiths or any blue collar jobs, digital marketing has become a necessity. Let us consider …

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Marketing the Hearing Loss Message: Cochlear For A New Generation

Human beings were not designed to listen to very loud music for a long time; our ears weren’t anyway. If anything, our hearing, along with our other senses, was all about listening out for predators and communicating with one another. Head banging music, which originated in the 1960s and continues as I write and you …

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Great English Language Marketing Terms For Hong Kongers To Learn

Hong Kong is a beautiful, bustling city that serves as the gateway to greater China, it’s an exceptional place to do business and to foster trade links with the rest of the world. As the world opens up and develops it’s become more important for understanding to be developed between people so we’ve put together …

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Health Marketing: From Traditional To Digital Branding

Technology has indeed gone quite a long way providing the latest innovation and trends within reach by a huge number of individuals. Companies and business owners are able to benefit greatly from such technology as they are able to promote and advertise their brand to a much wider and broader audience. Health marketing for instance …

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Airline Marketing: Can The Safety Angle Ever Be Sexy?

Safety has always played a very important role with regards to flight operations. Before, during and after a flight is done, mandatory procedures are being made in order to ensure that everything goes as planned. The safety of the passengers is always a top priority and airlines are taking the necessary measures to keep them …

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